ﲥ ﲦ ﲧ ﲨ ﲩ
How far, how far, is that which you are promised.
ﲥ ﲦ ﲧ ﲨ ﲩ
How far, how far, is that which you are promised.
Tafsir
Verse range: 23:31-38
The people of `Ad, who were raised to power after the people of Noah. (Refer to AI-A`araf: 69).
It should be noted that all those people who opposed the Messengers had three common characteristics: (1) They were the chiefs of their people. (2) They denied life in the "Hereafter". (3) They were prosperous in the worldly life. Obviously, they loved the life of this world and could never conceive that their way of life, which had made them chiefs and brought prosperity, could ever be wrong. Therefore they opposed their Messengers, who took away their peace of mind, by preaching that there was a life-after-death and they shall have to render an account to Allah of what they did in this world. And this was exactly what was happening at Makkah.
Some commentators have wrongly opined that the chiefs exchanged these remarks against the Messenger between themselves. These remarks in fact were addressed to the common people. When the chiefs felt that the Message was spreading among the common people and there was a real danger that they would be influenced by the pure character of the Messenger and that their superiority then would automatically come to an end, they began to delude them by raising such objections against him. It is worth while to note that both the chiefs of the people of Noah and the chiefs of the people of `Ad accused their Messengers of the "lust for power" but as regards themselves, they thought that power and prosperity were their inherent rights and they were in every respect entitled to be the chiefs of their people.
These words show that the people of Ad too, were not disbelievers in the existence of God. They too were involved in the sin of shirk. Refer to Al Aaraf (VII): 70, Hud (Xl): 53-54, Ha Mim Sajdah (XLI): 14, and Al-Ahqaf (XLVI): 21-22.